Squarespace’s Super Bowl 2020 commercial featured Winona Ryder visiting her namesake town Winona, Minnesota. The normally reculsive Stranger Things actor stars in a three-minute film—that shows Ryder walking through Winona and documenting its people, landmarks and happenings.
In the film, which is equal parts playful and touching, Ryder explores the town she’s named after but has little connection to now. Her travels take her to a local diner, ukulele club and bowling alley.
Production Company: Anonymous Content
Director: Tim Godsall
Editorial: Arcade Editorial
Editor: Geoff Hounsell
Finishing + VFX: Method Studios | Color: Company 3
Press: